Develop Weight Management Supplements That Actually Sell
According to statistics from the National Institute of Health, data from the Office of Dietary Supplements reveals that the vast majority (2/3) of the American adult population is overweight.[i] This health concern has led many health professionals to recommend lifestyle changes for healthy weight management. This may include dieting, engaging in regular healthy exercise and watching those calories. Taking dietary supplements can also play an important role in healthy weight management.
Because of their great potential for addressing weight management issues, weight loss supplements are in high demand on today’s market. The modern brand owner is eager to develop new and improved weight loss supplement products to meet the needs of this demanding market. Most weight loss management pills will include ingredients like green tea, forskolin, polyphenols, DHEA, CLA and others. If you are interested in breaking into this new sector of the weight loss market, this following article is for you.
According to research around 15% of American Adults will use some sort of dietary supplement in an effort to lose weight at some point in their life.
The Journal of Current Developments in Nutrition points out that there is a certain type of gut bacteria that improves the chances of weight loss. This makes supplementation as well as a source of healthy probiotics a good way to lose weight.[ii] [iii]
Other studies also mention that there is a strong relation between the amount of sleep we get at night and the way the BMI (Body Mass Index) is regulated. This shows that sleep supplements in themselves may have an important role to play in getting good rest and managing proper weight.[iv]
The unprecedented wave of obesity and lifestyles that lead to excessive weight are driving the weight loss market forward. This fact has led to predictions that the global weight loss market will be expected to grow 20% between 2020 and 2027.[v]
A study performed here in the US has demonstrated that 80% of all consumers would prefer a plan for weight loss that includes tailormade supplements. The modern consumer is looking for the healthiest and surest ways to reach their goals and this has made sustainable, scientifically designed and engineered products that ensure good health and results.[vi] [vii]
Types of Weight Management Supplements
There are several different types of weight loss management products on the market, including:
Protein-based Supplements – studies have shown that there is an important connection between weight management and a healthy supply of protein. Protein-based supplements have been found to not only reduce the appetite, but also reduce the cravings that lead to unintentional weight gain. Furthermore, taken properly, protein-based pills can also help to boost the metabolism, increase muscle mass, burn fat and increase strength. It is a well-known fact that professional athletes have regularly taken supplements to gain optimal muscle mass.
Fiber-based Supplements – the importance of plenty of fiber in the diet is essential to anyone who hopes to make any gains in their weight management efforts. Furthermore, it is generally believed that prebiotic fiber is especially beneficial to promoting gut bacteria, which in turn also contributes to weight loss efforts.
Omega-3 Supplements – Omega 3 fatty acids may also have benefits to weight loss programs. Supplements with Omega-3 fatty acids are known to improve the metabolism, boost the effects of exercise, reduce the appetite and promote fat loss.
More importantly, organic and vegan weight loss supplements are gaining a major following with the modern markets and cater to growing environmental concerns. Natural and botanical ingredients held the 2nd highest shares spot in the dietary supplement industry. This trend is expected to increase over the next few years.
The Trending Weight Management Supplement Ingredients
The best plan of action has always been to choose the ingredients and their results with the needs and desires of your corner of the market. For example, if you will be selling to weightlifters and athletes, the best option will be to choose whey and milk-based products.
But you may also choose to market vegan friendly plant-based products if you will be marketing to vegan athletes. You may also choose to rely on botanical weight management products alone as these have been found to impact the body’s own biochemical processes in an effort to balance out weight.
Here is a quick overview of the supplement ingredients in highest demand on the weight loss markets today. Remember that these are not stand-alone treatments and cures and should be used along with a balanced plan of diet and exercise.
Glucomannan – this important natural compound can absorb an impressive amount of moisture and this provides a feeling of satisfaction after eating. This can form an important part of healthy weight management.
Forskolin – this impressive ingredient has been found to promote lipolysis which is the natural breakdown of fatty tissue.
Green Tea Polyphenols – this potent antioxidant is also highly bioavailable and supports fat oxidation by reducing carbohydrate absorption.
CLA (Conjugated Linoleic Acid) – this fatty acid can positively impact fat loss efforts by initiating apoptosis in fat cells.
DHEA (Dehydroepiandrosterone) – the body reduces its DHEA levels with the aging process, replenishing this important compound is a great way to promote healthy weight loss. One type of DHEA, 7-Keto-DHEA, can improve the metabolism of especially overweight individuals.
Hydroxy-methyl Butyrate – for those who will be entering into strength training exercises as part of their plan for a healthier weight, Hydroxy-methyl Butyrate supports healthy muscle growth. Because fat-burning occurs in the muscles this is an especially important part of healthy weight loss.
Chromium Picolinate – this compound promotes healthy weight loss by firing up the metabolism.
Capsaicin – taken from chili peppers, this compound not only boosts metabolism but can improve feelings of satisfaction after eating.
L-Carnitine – facilitates the transport of fatty acids throughout the cell, this is important in burning fat.
Probiotics – probiotics are an especially beneficial weight management tool with several important functions. Probiotics can reduce fat accumulation, influence the appetite and boost the metabolism which can help to burn fat and use calories.
Garcinia Cambogia – this impressive plant-based product inhibits the production of a fat-producing enzyme and reduces appetite.
Meratrim – this is a proprietary mixture of plant extracts and has been shown in different clinical studies to help individuals lose weight, reduce waist sizes and improve the hip waist ratio after 8 weeks.
The global weight loss supplement industry is on the rise and expected to top off at $33.6 Billion in 2027.
SS Nutra can help you establish yourself well in this emerging market by creating innovative weight management supplements and unique information for the specific needs of your consumer.
We have over two decades of nutraceutical experience and a highly-skilled staff that is ready to help take you every step of the way. From helping with the initial planning and product design to the delivery of your completed product we have the skills, tools and infrastructure you need to get your line of supplements off the ground. Not only is SS Nutra designed to save time, make money and generally offer hassle free services, but they have best-in-class supplement manufacturing to get your product on the market FAST.